Case Study

Lemon Laundry

Lemon Laundry is a fully attended laundromat in Missoula, Montana. Along with self-serve machines, they offer wash, dry and fold, laundry pickup, and hand-ironed shirts. Working with colleagues at Gecko Designs, I created a bright, friendly identity built around a simple lemon and a looping script wordmark. It shows up everywhere the business does: window and storefront signage, a delivery van, laundry cards, business cards, aprons, buttons, tote bags, patches, stickers, a brand style guide, and the website.

Lemon Laundry

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